TOMI Magazine November 2012

WWW.CATEAPP.COM

Let’s say your company is finally branching out. Hiring new employees. Contracting new business. You don’t want certain files available to just anyone. Not even your co-workers. With the CATE app, you can now keep all of your contacts under cloak and dagger. In the entertainment industry, people are famous for obtaining high-end positions only to steal your A-list clients, get key information to use against you or sell to a competitor. “You can’t tell the application is installed on the phone” - says Jay Leopardi, owner of Who’s Big?, a branding agency responsible for the current success of the CATE app. “You have to dial a pin number to call CATE from your phone so you can check what’s going on.” A cellphone is still one of the most common and consistently upgraded toys owned. “Essentially, what we’re doing is mak- ing it readily available” - says Neal Desai, CATE app owner. “We are getting an iPhone app out shortly.” Your phone is your mobile office. Hold- ing important documents like proposals, email contacts and contracts that are pertinent to your business. So, why wouldn't you want to protect it at all costs? If you lose your phone, backing it up from a saved list online won’t stop the finder of your lost phone from access- ing current info. CATE is secret security on the go. – Tonisha L. Johnson

POWER PLAY HIDDEN AGENDA N EAL DESAI AND JAY LEOPARDI

In this day and age, information is sacred. The worldwide web, in the literal sense, can be a place of uncertainty. Who’s watching me? Do you know where I live? How did so many com- panies get my private email address? The internets level of insecurity is well- known, yet people aren’t afraid of using it. But they are protecting themselves and their data. CATE app affords entrepreneurs and estab- lished business owners an inexpensive ability to do so on a whole other level. CATE stands for Call and Text Eraser. On average, any consumer can download the app to protect their phone against nosey girl- friends and prying-eye boyfriends. It can hide your intimate text messages and keep a ‘ secret’ log of all the calls, texts and messages that you don’t want anyone to know about. For the individual with a bit more to secure than say a ‘cheater’s lifestyle’. One can take this app’s secure methods and use it to a great advantage.

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